Recently someone asked me why so many restaurants go out of business. I answered that too many people open a restaurant because it's their dream.
A number of years ago I was walking along the street near my home and office. I came upon a brand new Continental-type restaurant down a few steps from the street Wholesale NFL Jerseys Cheap , very atmospheric. Standing outside was the chefowner with pride of ownership written all over him. We fell into conversation, I congrat- ulated him, mentioned I was a publicist and he invited me in to talk.
He explained that he was originally from New York, had spent the last decade or so working as a chef in Florida at some of the top restaurants there. His dream was to open his own place and he decided to do it in New York. His financial "backer Wholesale Sports NFL Jerseys ," if you could call him that, was a friend in a completely unrelated field with very shallow pockets who had no idea opening and running a restaurant was such an expensive project.
The ownerchef (we'll call him John) should have known better but thought he could open on a shoestring. A very short shoestring. He hired a waiter who agreed to work for tips and a Spanish-speaking (only Spanish-speaking--no English) busboy. John felt that since the place was so small, no more than 12 tables or so), that as enough of a staff. I asked about someone to greet people at the door. John said that the kitchen door would be left open and he could run out when people walked in.I'm serious! He desperately needed a publicist Wholesale NFL Jerseys Free Shipping , among other things; he said he'd scrounge up the money somewhere, and against my better judgment, I went to work. I tried his food and it was really wonderful. Unfortunately, while this man could certainly cook Wholesale NFL Jerseys From China , he had no idea how to run the front of the house and didn't even have too firm a grasp of the economics of pricing his food. After less than two weeks, his one waiter disappeared so he was left with a busboy who couldn't speak any English trying to work as a greeter and a waiter.
One evening during this time I called the restaurant and there was no answer. Wondering whether my client had gone out of business without telling me, I grabbed mt coat and ran down to investigate. The place was dark and closed with no sign. As I walked away, two men walked up Wholesale NFL Jerseys China , planniung to dine there. They saw it was closed and said, "I guess they went out of business." The next day I spoke to John and he said he hadn't gone out of business but there was some big sports event that night and he figured there wouldn't be much business so he might as well close for the night. I explained to him that you can't close without at least a sign and many people probably assumed he had closed for good.
John admitted he never thought of that.
I was able to drum up a fairly gratifying amount of business, critics' reviews (the New York Times reviewed it on radio) and a mention in one of the gossip columns. After two months I could see he had no idea what to do so I quit and the following month so did went out of business.
This should give you some idea why restaurants close.
Miriam Silverberg is founder and president of Miriam Silverberg Associates, a boutique public relations firm in New York City. Listed in Who's Who of American Women Wholesale NFL Jerseys , she has lectured extensively on how to create publicity and is a contributor to professional journals. >How Technology Makes Web Design Easier Posted by jackbotam on April 24th, 2017
When the internet was new, building a site was complex. You had to actually make changes to your website's source code. Things have gotten a lot easier since then - we've gotten new tools to play with in HTML5, content management systems that let anyone make basic changes without needing to know any code Wholesale Jerseys Cheap , and powerful distributed systems that ensure that your site delivers content quickly anywhere in the world. So what's next?
AI Design
Advances in artificial intelligence have been a hot topic recently. We're seeing self-driving cars and computers that can beat humans at abstract tasks like Go. More and more human jobs are being supplemented with AI assistance.
A number of companies are beginning to turn the untapped potential of AI to the problem of web design. The Grid uses AI to design an entirely unique website automatically as you add content. The resulting pages are slick, stylish and look just like something a human would design. They do look a little bit similar to each other- The Grid definitely has a set style, and it doesn't deviate much from it.
Algorithms as Content
While some websites can get away with being static (your local ice cream shop's website, for example) Wholesale Sports Jerseys , others need to provide users with an ever-changing flow of information. This is where algorithms come in. Imagine being able to write a widget that automatically delivered a unique set of articles customized to each reader whenever someone visited your home page.
You'd hit a gold mine - you'd get great retention and reader engagement, you'd be able to serve up relevant ads, and aside from adding fresh articles and tuning the algorithm, you'd never have to do any work.
That's pretty much what Vox does right now. Vox's home page cherry picks a variety of the site's best content with each visit. It dynamically generates layouts for each piece of content that it wants to display and then slots them all together in a way that's statistically proven to score the best among readers. Vox's staff still has to add content to their site Wholesale Jerseys Free Shipping , but the site itself takes care of showing that content to readers.
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